19 live communications and screens fire inside this journey at started but did not finish, in the order of its moments. 9 shown as the creative, 7 as their words, 3 by name only (capture needed).
| As sent | What the customer gets | What happens to it | The moment it fires at | Who gets it | Channel | Trigger | Sender | Least sure, and what is missing |
|---|---|---|---|---|---|---|---|---|
SeatfrogRisk-free bidding. Lose the auction? No charge, no change to your ticket. Try again anytime. | Risk-free bidding. Lose the auction? No charge, no change to your ticket. Try again anytime.App screen · Results, the risk-free banner | Changed · Phase 2 | 1 · At the resultsThe value answer on landing | Everyone who reaches this screen | App screen | At render On the results, while the customer is on it | The app, native | Capture awaited: the board's results frame shows the class toggle only; the banner and the coachmark render from code and were not on it Screen capture awaited |
SeatfrogChoose between First Class and Standard Premium upgrades. Got it | Choose between First Class and Standard Premium upgrades. Got itApp screen · Results, the cabin coachmark (Avanti routes) | Changed · Phase 2 | 1 · At the resultsThe value answer on landing | Everyone who reaches this screen | App screen | At render On the results, while the customer is on it | The app, native | Capture awaited, as above Screen capture awaited |
SeatfrogWhich tickets can I upgrade? You can still upgrade with any valid ticket purchased elsewhere. OK, got it | Which tickets can I upgrade? You can still upgrade with any valid ticket purchased elsewhere. OK, got itApp screen · Results, the 'Which tickets can I upgrade?' sheet | Changed · Phase 2 | 1 · At the resultsThe value answer on landing | Everyone who reaches this screen | App screen | At render On the results, while the customer is on it | The app, native | Capture awaited (her screenshot, 3 Sep); a third native message on the results screen Screen capture awaited |
![]() | Risk-free bidding: lose the auction? No charge, no change to your ticket. Try again anytime.App screen · The risk-free bidding banner, always on at the results | Changed · Phase 2 | 1 · At the resultsThe value answer on landing | Everyone who searches | App screen | At render On the search results, while the customer is on them | The app, native | |
![]() | Choose between First Class and Standard Premium upgrades. Got it.App screen · The Standard Premium coachmark, Avanti results (live) | Changed · Phase 2 | 1 · At the resultsThe value answer on landing | Customers on Avanti routes, at the class toggle | App screen | At render The first time an Avanti route's results render | The app, native | |
![]() | Try a free practice bidApp screen · The practice bid invitation | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who reaches this screen | App screen | At render On the practice bid invitation, while the customer is on it | The app, native | Placed in both Journey 3 and 5; say if one is enough |
![]() | 🔔 Auctions are now availableTo () is now open for biddingAuction Created - Reminder Alert | Unchanged Continues by rule: no disposition names it. | 1 · At the resultsThe value answer on landing | not in the Braze export | Push and email | Scheduled A day after the auction is added, at 9am | Braze | |
SeatfrogBidding starts in a few minutes. Good luck!Headed with the route: your station to your destination | Bidding starts in a few minutes. Good luck!Headed with the route: your station to your destinationAuction opens soon, bid placed | Unchanged Continues by rule: no disposition names it. | 1 · At the resultsThe value answer on landing | Everyone the trigger fires for | Push | Event trigger Auction is 5 minutes from opening | Our backend, native push | |
SeatfrogBidding has now started. Join the auction for your chance at an upgradeHeaded with the route: your station to your destination | Bidding has now started. Join the auction for your chance at an upgradeHeaded with the route: your station to your destinationAuction opened, no bid | Unchanged Continues by rule: no disposition names it. | 1 · At the resultsThe value answer on landing | Everyone the trigger fires for | Push | Event trigger Auction opens and this customer has no live bid | Our backend, native push | |
SeatfrogNew price unlocked on your journeyBuy an upgrade on London Euston to Manchester for £42. No bidding required. (The B variant tests urgency: “Hurry! One upgrade seat left”, “Lock it in now.”) | New price unlocked on your journeyBuy an upgrade on London Euston to Manchester for £42. No bidding required. (The B variant tests urgency: “Hurry! One upgrade seat left”, “Lock it in now.”)Bun_Price_Change_Push | Unchanged Continues by rule: no disposition names it. | 2 · The price viewThe price comparison on the auction screen | not in the Braze export | Push | Event trigger Price drops before the close | Braze | Fires on a no-bid auction before close; Journey 3 by state, Journey 4 by timing |
SeatfrogPre-close price drop: bun_price_change | Pre-close price drop: bun_price_change | Unchanged Continues by rule: no disposition names it. | 2 · The price viewThe price comparison on the auction screen | Everyone the trigger fires for | Push or email | Event trigger An active auction reaches 45 minutes before close with zero accepted or instant-win bids/auto-bids while non-guaranteed upgrade inventory is still available | Braze, fired by our backend | Push copy not captured in the code audit (the type name stands in) |
Seatfrog£0 booking fees 🥳Pick up where you left off and bag your fee-free ticket! | £0 booking fees 🥳Pick up where you left off and bag your fee-free ticket!ABANDONED TICKET SEARCH | Unchanged Continues by rule: no disposition names it. | 5 · The day afterThe recovery message | not in the Braze export | Push | Event trigger Left the flow without finishing | Braze | |
SeatfrogFancy this instead? 👀Avanti Standard Premium upgrades start at a fraction of the price of First Class, with (nearly) the same perks! | Fancy this instead? 👀Avanti Standard Premium upgrades start at a fraction of the price of First Class, with (nearly) the same perks!AVANTI ABANDONED AUCTION (SP) | Changed · Phase 1 | 5 · The day afterThe recovery message | not in the Braze export | Push | Event trigger Left the flow without finishing | Braze | |
SeatfrogNext step: Place a bid 🙌You're so close! Don't miss out on your upgrade, .Don't miss out on your upgrade to ! | Next step: Place a bid 🙌You're so close! Don't miss out on your upgrade, .Don't miss out on your upgrade to !ABANDONED AUCTION - TIME TEST | Changed · Phase 1 | 5 · The day afterThe recovery message | not in the Braze export | Push | Event trigger Left the flow without finishing | Braze | |
![]() | No upgrades yet - you're a bit early · Get upgrade alertsApp screen · Dead end: too far in advance (single) | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who hits the state | App screen | At render The search resolves to this state | The app, native | |
![]() | No return upgrades yet - you're a bit early · Get upgrade alerts / Continue without return upgradeApp screen · Dead end: too far in advance (return leg) | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who hits the state | App screen | At render The search resolves to this state | The app, native | |
![]() | No return upgrades yet - you're a bit early · Get upgrade alertsApp screen · Dead end: too far in advance (both legs) | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who hits the state | App screen | At render The search resolves to this state | The app, native | |
![]() | This route isn't on Seatfrog (yet!) · Search a new route, with the longer-distance tipApp screen · Dead end: route not on Seatfrog | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who hits the state | App screen | At render The search resolves to this state | The app, native | |
![]() | You're on the list. We'll notify you as soon as upgrades open for this journey.App screen · Upgrade alerts confirmed | Unchanged Continues by rule: no disposition names it. | not placed | Everyone who hits the state | App screen | At render The search resolves to this state | The app, native |